---
title: Sunglass Style x Klaviyo | Nero Motion Case Studies
description: Nero Motion unified customer data in Klaviyo for Sunglass Style, improving email performance, insights and marketing automation.
image: https://neromotion.co.nz/hubfs/ss_kalvyio.jpg
---

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![](https://neromotion.co.nz/hs-fs/hubfs/ss_kalvyio.jpg?width=1920)

# Turning disconnected data into revenue-driving journeys

Services

 System Integration  
 Custom Development  
 Automation Strategy

Client

SunglassStyle

Industry

Retail

Year

2026

[VIEW  
WEBSITE

](https://sunglassstyle.co.nz)

## Project Introduction

Sunglass Style had all the ingredients for strong customer engagement – a sleek online store, busy physical retail locations and a growing mailing list. But without a single view of the customer, those channels weren’t working together – and it was costing them revenue.

That’s where integration comes in.

![ss-k-1](https://neromotion.co.nz/hubfs/ss-k-1.jpg)

## Challenges

Customer data sat across multiple systems that didn’t talk to each other: e-commerce, physical stores and an outdated EDM platform.

That meant there was no unified customer view, which was affecting their ability to target the right people with the right messages. The result: underperforming email marketing campaigns, a lot of manual work involved, and missed revenue opportunities.

## Solutions

We brought everything together in Klaviyo. This created a single source of truth for customer data, unlocking more targeted, automated and effective marketing.

Key components included

- Migration of the full contact database from the legacy EDM platform
- Integration of website tracking and analytics
- Enrichment of customer data with complete order information
- Custom connector to sync in-store purchases with online activity
- Product importer to speed up campaign creation and improve predictions
- VIP authentication flow, allowing customers to access exclusive prices without friction.

## Outcome

Clear visibility across the full customer lifecycle

Stronger email performance and purchase activity

Smoother post-signup journeys for VIP customers

![ss-k-2](https://neromotion.co.nz/hubfs/ss-k-2.jpg)

[View all Case Studies

](https://neromotion.co.nz/work?hsLang=en-nz) [# Next project

## Sunglass Style

eCommerce

![Sunglass Style](https://neromotion.co.nz/hubfs/Image-ss.jpg) ![](https://neromotion.co.nz/hubfs/logo-sunglassstyle.svg) 

](https://neromotion.co.nz/work/sunglass-style?hsLang=en-nz)

# Have a project in mind? Let’s connect.

[Contact us

](https://neromotion.co.nz/contact?hsLang=en-nz)

![getintouch-2](https://neromotion.co.nz/hs-fs/hubfs/getintouch-2.jpg?width=1600&height=1600&name=getintouch-2.jpg)