---
title: NBR Website
description: A high-performance publishing platform designed to support NBR’s fast-paced newsroom and large volumes of premium editorial content.
image: https://neromotion.co.nz/hubfs/Image-nbr.jpg
---

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![](https://neromotion.co.nz/hs-fs/hubfs/Image-nbr.jpg?width=1920)

# A scalable platform for high- quality, high-volume journalism.

Services

 UX/UI Design  
 Web Development  
 Custom CMS  
 Subscription System  
 Email Integration  
 HubSpot Integration

Client

The National Business Review

Industry

Media

Year

2023

[VIEW  
WEBSITE

](https://nbr.co.nz)

## Project Introduction

NBR’s old website provided a digital experience that no longer kept pace with its newsroom.

With tens of thousands of articles and an ever-growing subscriber base, they wanted a platform that was fast, flexible and future-ready for both readers and editors.

![nbr-cover](https://neromotion.co.nz/hubfs/nbr-cover.jpg)

## Challenges

NBR’s old website provided a digital experience that no longer kept pace with its newsroom.

With tens of thousands of articles and an ever-growing subscriber base, they wanted a platform that was fast, flexible and future-ready for both readers and editors.

## Solutions

We rebuilt the website from the ground up. The overhaul included: 

- Custom CMS built for editorial speed.
- Fresh UX/UI for better reading and navigation.
- Custom subscription system with paywalled articles.
- Integration of email marketing tools (like Hubspot).

The platform is optimised for performance, scalability and long-term flexibility – just what NBR needs to support a content-heavy operation. 

## Outcome

Enhanced organic search performance and visibility

Increased user engagement across core channels

Improved platform capability to support growth

![project-nbr-1](https://neromotion.co.nz/hubfs/project-nbr-1.jpg)

![01nbr](https://neromotion.co.nz/hs-fs/hubfs/01nbr.jpg?width=345&height=682&name=01nbr.jpg)

![02nbr](https://neromotion.co.nz/hs-fs/hubfs/02nbr.jpg?width=911&height=682&name=02nbr.jpg)

![nbr-richlist-mobile](https://neromotion.co.nz/hs-fs/hubfs/nbr-richlist-mobile.jpg?width=676&height=1164&name=nbr-richlist-mobile.jpg)

![nbr-richlist-desktop](https://neromotion.co.nz/hs-fs/hubfs/nbr-richlist-desktop.jpg?width=1836&height=1164&name=nbr-richlist-desktop.jpg)

[View all Case Studies

](https://neromotion.co.nz/work?hsLang=en-nz) [# Next project

## NBR

Mobile App

![NBR Mobile App](https://neromotion.co.nz/hubfs/Image-nbrapp.jpg) ![](https://neromotion.co.nz/hubfs/NBR.svg) 

](https://neromotion.co.nz/work/nbr-app?hsLang=en-nz)

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](https://neromotion.co.nz/contact?hsLang=en-nz)

![getintouch-2](https://neromotion.co.nz/hs-fs/hubfs/getintouch-2.jpg?width=1600&height=1600&name=getintouch-2.jpg)